Annie Ualesi

Coach list: People and thought leaders

Email: annie@called.world
Phone: 021 0261 1808
Website: linkedin.com/in/anniecalled
Location: Auckland
Face to face delivery: 
Locations without disbursements: Auckland 
Locations with disbursements: Outside Auckland – travel, accommodation (if required)
Virtual delivery: Zoom

Annie was part of an executive leadership team that established the largest Pacific social change agency in Aotearoa. However, she moved into coaching in response to the growing demand from leaders wanting support to lead out complex change.

She is now the co-founder of CALLED, which focuses on big change projects that overturn persistent inequities across Aotearoa. She is clear on her calling – it’s to support you in yours!

Together you will:

  • Hone in on your purpose.
  • Cultivate living your purpose through your everyday work.
  • Become a systems player who can influence others for greater impact.

Annie brings mindsets, tools and practices of systems thinking, design and innovation. As a partnerships and engagement specialist she coaches in the art of “value exchange”, negotiating partnerships of impact. She excels at developing inclusive leaders who create the conditions for all to thrive at work.

As a practitioner of disruptive change, it’s part of everyday practice for Annie to appropriately challenge leaders in their response to Māori Crown relations and support them in their journey of growth. She coaches values-based cross-cultural engagement.

Annie is a practitioner of the International Coach Federation Code of Ethics and Core Competency Model. She is an Edmund Hillary Fellow, and member of the Institute of Directors and accredited with the Partnership Brokers Association.

Areas of specific leadership coaching expertise:

  • Equity, diversity, inclusion, cultural safety in the workplace
  • Partnerships and collectives – with community and across-sector
  • Systems change and systems leadership
  • Pacific experiences and approaches


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