(upbeat music)

Blue screen appears with text: How can leaders encourage creativity and innovation?

Text appears at bottom left of screen: Paul Pringle, LDC coach and facilitator infinitegroup.co.nz

Paul: I think there's two things and the firstwould be getting clear on what those two words mean in the team, organisation industry sector. Science organisation would have different definitions of those two words than say at MBIE or Department of Conservation. The second main thing would be debunking the idea that creativity and innovation are a mad genius coming up with ideas. Ideas are part of it, but there is an
implementation, a planning, communication and a maintenance that gives a depth to creativity and innovation.